Allen T. Wits

Make It In Music is a no-fluff, real-world guide for independent artists, producers, and musicians ready to take control of their careers. Whether you're in the studio, on stage, or online - this book delivers practical strategies to help you grow your audience, monetize your art, and stay relevant in today's fast-paced creator economy. Inside, you'll learn how to: Define your artistic identity and stand out in a crowded market Build a strong digital presence that converts casual listeners into loyal fans Develop multiple income streams through music, merch, licensing, and more Release music strategically for long-term impact - not just one-off hype Avoid burnout, set goals that matter, and stay true to your creative vision This isn't a book about chasing fame.
It's about building a career that lasts. Allen T. Wits combines industry insight with step-by-step guidance to help you move from hobbyist to professional - without waiting for permission from gatekeepers. Whether you're just starting out or ready to level up, Make It In Music is your roadmap to becoming undeniable in the music business.