(Re)invent your business model. With the Odyssey 3.14 approach
2nd edition
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- Nombre de pages232
- PrésentationBroché
- FormatGrand Format
- Poids0.43 kg
- Dimensions24,5 cm × 15,7 cm × 1,8 cm
- ISBN978-2-10-086638-0
- EAN9782100866380
- Date de parution19/06/2024
- ÉditeurDunod
- PréfacierFlorent Menegaux
Résumé
Innovation is the new business imperative. Every company, big or small, and regardless of its industry, is trying to find the magic formula for innovation. Odyssey 3. 14 offers an original approach through invitation to a real journey that combines innovation and strategy. Starting with the 3 pillars that make up the business model, this approach recommends 14 directions to consider for inventing or reinventing the business model. Odyssey 3. 14 is the result of over ten years of research, consulting and teaching by the three authors. They have thoroughly analysed over 80 companies that have successfully invented or reinvented their business models. This new edition is enriched with recent examples and offers 50 real cases of invention or reinvention of the business model. They aim to inspire you to take action !
Innovation is the new business imperative. Every company, big or small, and regardless of its industry, is trying to find the magic formula for innovation. Odyssey 3. 14 offers an original approach through invitation to a real journey that combines innovation and strategy. Starting with the 3 pillars that make up the business model, this approach recommends 14 directions to consider for inventing or reinventing the business model. Odyssey 3. 14 is the result of over ten years of research, consulting and teaching by the three authors. They have thoroughly analysed over 80 companies that have successfully invented or reinvented their business models. This new edition is enriched with recent examples and offers 50 real cases of invention or reinvention of the business model. They aim to inspire you to take action !
A propos de Laurence Lehmann-Ortega
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