A new art of war
Par :Formats :
- Paiement en ligne :
- Livraison à domicile ou en point Mondial Relay entre le 5 août et le 9 aoûtCet article sera commandé chez un fournisseur et sera expédié 6 à 12 jours après la date de votre commande.
- Retrait Click and Collect en magasin gratuit
- Livraison à domicile ou en point Mondial Relay entre le 5 août et le 9 août
- Réservation en ligne avec paiement en magasin :
- Indisponible pour réserver et payer en magasin
- Nombre de pages316
- PrésentationBroché
- Poids0.4 kg
- Dimensions15,5 cm × 24,5 cm × 1,5 cm
- ISBN978-2-36367-112-7
- EAN9782363671127
- Date de parution01/01/2022
- ÉditeurNUVIS
Résumé
In A New Art of War, Jean-François Phelizon focuses on certain perennial aspects of strategy that are too often overlooked : the art of organizing and motivating a social group, of transmitting a vision, and of providing the group with a direction to move towards. More significantly, he explores what has changed since the end of the great "industrial" wars, with the emergence of the asymmetrical situations that characterize most modern confronA¬tations.
The author delineates the two paradigms of war that exist today, and which call for radically different types of strategic action. He describes the interactions that, at a conceptual level, now bring the military and economic spheres closer together. He underlines the importance of public opinion, the "invisible hand" that is felt by every strategist and that can alter power relations in a matter of moments.
Bringing all these threads together, the author makes it clear why certain commercial or military victories, unquesA¬tionable on the ground, can lead to bitter failure in both the media and politics. Already published in French and translated into Chinese, A New Art of War is a particularly dense and innovative book. It should be read and carefully considered by all politicians, military offi-cials and business leaders who are concerned with strategy.
The author delineates the two paradigms of war that exist today, and which call for radically different types of strategic action. He describes the interactions that, at a conceptual level, now bring the military and economic spheres closer together. He underlines the importance of public opinion, the "invisible hand" that is felt by every strategist and that can alter power relations in a matter of moments.
Bringing all these threads together, the author makes it clear why certain commercial or military victories, unquesA¬tionable on the ground, can lead to bitter failure in both the media and politics. Already published in French and translated into Chinese, A New Art of War is a particularly dense and innovative book. It should be read and carefully considered by all politicians, military offi-cials and business leaders who are concerned with strategy.
In A New Art of War, Jean-François Phelizon focuses on certain perennial aspects of strategy that are too often overlooked : the art of organizing and motivating a social group, of transmitting a vision, and of providing the group with a direction to move towards. More significantly, he explores what has changed since the end of the great "industrial" wars, with the emergence of the asymmetrical situations that characterize most modern confronA¬tations.
The author delineates the two paradigms of war that exist today, and which call for radically different types of strategic action. He describes the interactions that, at a conceptual level, now bring the military and economic spheres closer together. He underlines the importance of public opinion, the "invisible hand" that is felt by every strategist and that can alter power relations in a matter of moments.
Bringing all these threads together, the author makes it clear why certain commercial or military victories, unquesA¬tionable on the ground, can lead to bitter failure in both the media and politics. Already published in French and translated into Chinese, A New Art of War is a particularly dense and innovative book. It should be read and carefully considered by all politicians, military offi-cials and business leaders who are concerned with strategy.
The author delineates the two paradigms of war that exist today, and which call for radically different types of strategic action. He describes the interactions that, at a conceptual level, now bring the military and economic spheres closer together. He underlines the importance of public opinion, the "invisible hand" that is felt by every strategist and that can alter power relations in a matter of moments.
Bringing all these threads together, the author makes it clear why certain commercial or military victories, unquesA¬tionable on the ground, can lead to bitter failure in both the media and politics. Already published in French and translated into Chinese, A New Art of War is a particularly dense and innovative book. It should be read and carefully considered by all politicians, military offi-cials and business leaders who are concerned with strategy.